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Legal / Medical Disclaimer

Medical Disclaimer

Version 5.0.0 · Effective 2026-10-18 · Operator Nativity Ltd

At a glance

  • Optimal is a nutrition planning and education product. It is not medical care, diagnosis, treatment, or emergency services.
  • Using the Services, reading our content, or conversing with the AI assistant does not create a clinician–patient relationship.
  • Scores, flags, optimizer suggestions, blood-marker comparisons, Knowledge Score, and AI replies are informational planning tools only.
  • Your licensed clinician outranks every product score, article, community post, and AI reply.
  • If you may be in danger, contact emergency services or your clinician now. Do not wait for an app response.

The full terms below control.

Contents

  1. 1. Purpose
  2. 2. Not Medical Advice
  3. 3. Canonical Product Statements
  4. 4. Who The Services Are For
  5. 5. Pregnancy Topics
  6. 6. Emergencies
  7. 7. Not Diagnosis Or Treatment
  8. 8. Catalog, Learning Center, Community
  9. 9. Supplements, Medications, Allergies, Mental Health
  10. 10. Third-Party & Community Content
  11. 11. No Warranty Of Clinical Fitness
  12. 12. Your Responsibilities
  13. 13. Contact

1. Purpose

This Medical Disclaimer applies to all Optimal Services operated by Nativity Ltd (trading as Optimal, Optimal Being), including the planner, account surfaces, Learning Center, Help, AI assistant, community (where enabled), notifications, and related sites at beingoptimal.org and associated subdomains.

It is incorporated into the Terms of Service. Defined terms follow the Definitions.


2. Not Medical Advice

The Services help you organize food logging, see nutrient patterns against population-style planning ranges, and prepare questions for your own care team.

Nothing in the Services is:

  • medical advice, diagnosis, prognosis, or treatment;
  • a prescription, dosing instruction, or clinical protocol;
  • a substitute for prenatal, obstetric, midwifery, dietetic, mental-health, or other professional care;
  • emergency triage, a crisis line, or remote monitoring.

Use of the Services does not create a doctor–patient, midwife–patient, dietitian–patient, or other professional healthcare relationship between you and Nativity Ltd, its personnel, contractors, or the AI assistant.

Optimal is not your Clinician. Always follow your healthcare provider, maternity unit, or emergency services over any score, flag, article, community post, or AI message.


3. Canonical Product Statements

These statements are reused verbatim across Help, Learning Center, community, and the product; they apply in full under this Disclaimer.

Supplement and screening reminder:

*Confirm supplement doses and any recommended screening with your healthcare provider.*

AI assistant (added to replies about supplement doses):

*Not medical advice. Confirm supplement doses and any recommended screening with your healthcare provider.*

Physical / obstetric escalation:

*This one's beyond nutrition. Please contact your provider or local urgent care now. The forum will be here after.*

Mental-health / eating-disorder redirect (AI assistant):

*I'm not able to provide nutrition guidance for what you've described. Please contact your clinician or emergency services if this is urgent.*


4. Who The Services Are For

The Services are directed to adults of a minimum age 18, self-attested. They are not a pediatric or minor-facing clinical tool.

Pregnancy, postpartum, and preconception nutrition planning here is self-directed education. Individual medical risk (high-risk pregnancy, multiples, hyperemesis, gestational diabetes, food allergies, eating disorders, medication interactions, and similar) requires personal clinical care that the product cannot provide.

If you are under specialist care, treat product outputs as optional worksheets for discussion, not as care-plan changes.


5. Pregnancy Topics

The product may surface general planning context about nutrients and foods commonly discussed in pregnancy nutrition education. That context is not a prescription, an individualized restriction list, or clinical clearance.

The following non-exhaustive list is illustrative only:

Topic What the product may do What it is not
Retinol / preformed vitamin A Informational headroom vs planning targets An assessment of teratogenic risk, or approval of your prenatal vitamin
Mercury in fish Preference for lower-mercury choices in catalog and suggestions A species-by-species medical order
Caffeine Comparison to planning limits A medical caffeine prescription
Alcohol Educational framing that alcohol is not recommended in pregnancy planning tools Substance-use treatment
Raw or undercooked foods, deli meats, unpasteurized products Food-safety notes where they appear Infection-risk diagnosis for a specific meal
Folate, choline, iron, iodine, DHA/EPA, vitamin D, calcium, and similar Intake tracking vs planning targets Diagnosis of deficiency or excess, or a supplement order

Confirm with your healthcare provider before starting, stopping, or changing any supplement, prenatal vitamin, prescription, therapeutic diet, or screening schedule.

National dietary guidelines and upper limits vary by country. Product defaults may not match your local clinical guidance; where they differ, follow your Clinician and your jurisdiction’s public-health guidance.


6. Emergencies

Do not use the Services for emergencies. If you believe you or someone else may be experiencing a medical emergency, mental-health crisis, or obstetric emergency, contact local emergency services immediately and/or your maternity unit.

A list of situations that illustrate the need for immediate human clinical care: chest pain; heavy vaginal bleeding in pregnancy; difficulty breathing; loss of consciousness; seizure; sudden severe headache with neurological symptoms; thoughts of suicide, self-harm, or harming others; severe allergic reaction; inability to keep fluids down as advised by your care pathway; decreased fetal movement or other urgent pregnancy concerns as defined by your maternity team.

This list is not complete. Trust your instincts and local emergency guidance.

Where implemented, the AI assistant and some symptom pathways may refuse nutrition coaching and redirect you to care when messages match safety patterns. Detection is imperfect. Absence of a redirect does not mean a situation is safe. Presence of a redirect is not a diagnosis. You remain responsible for seeking appropriate care.

The Services do not provide continuous monitoring, on-call clinicians, guaranteed response times, or crisis intervention. Notifications, emails, and AI responses can fail, be delayed, or be wrong.


7. Not Diagnosis Or Treatment

None of the following is a medical decision, diagnosis, treatment recommendation, or order. Further detail is in Automated Decisions & AI Transparency.

Day Score / Grade. An informational alignment score for a logged day relative to planning models. A high grade does not mean you are healthy or that your pregnancy is low-risk. A low grade does not mean you or your baby are in danger. It reflects logged food data and model assumptions, not a clinical exam.

Nutrient flags. Rules-based comparisons of logged intake to planning targets and safety headroom. Flags are planning prompts, not lab results or toxicity diagnoses.

Diet optimizer. Mathematical suggestions for meal or quantity adjustments. You choose whether to apply them. The optimizer does not know your full medical history, allergies beyond what you entered, or Clinician orders.

Blood-marker comparisons. If you enter lab values, the product may compare them to reference or planning ranges. That is not laboratory diagnosis and not a substitute for the ordering Clinician’s read. Units, assay methods, trimester-specific ranges, and comorbidities matter clinically and may not be fully modeled.

Knowledge Score. An educational progress indicator. It measures engagement with learning material, not health status.

AI assistant. Generative text that can be incomplete, outdated, or wrong. Proposed writes to your journal or meals require your confirmation. Safety checks are not a guarantee. Conversation content and health context may be sent to AI Model Providers and stored in our systems (see the Privacy Policy). AI is not your Clinician and must not be used as emergency care.


8. Catalog, Learning Center, Community

Nutrient composition values come primarily from the Nutrient Data Source (USDA FoodData Central) and curated catalog entries. Values can be incomplete, basis-dependent (for example cooked vs dry), averaged, or mismatched to the exact food you ate. See Editorial & Content Standards.

Learning Center articles, Help, and community posts are educational. Community users are not clinicians for each other. See Community Guidelines.


9. Supplements, Medications, Allergies, Mental Health

Confirm all supplement brands, doses, forms, and timing with your healthcare provider, including prenatal vitamins, iron, vitamin D, omega-3s, herbal products, and over-the-counter items.

The Services do not comprehensively check drug–nutrient or drug–drug interactions. Screening and labs are ordered and interpreted by your Clinician. Logging a value in the product does not order a test. Do not delay recommended clinical care because a Day Score looks good enough.

Food search, combos, templates, and optimizer suggestions may not fully encode every allergen, cross-contact risk, religious dietary law, or medical diet. You must verify ingredients against your allergies and Clinician instructions before eating.

If you are experiencing disordered eating, severe anxiety about food or weight, or a mental-health crisis, contact appropriate clinical or crisis resources. Product scores and “optimization” framing can be unhelpful in those contexts. Consider pausing use and working with a qualified professional.


10. Third-Party & Community Content

Links to third-party sites, partner destinations, brand materials, and user-generated community content are for convenience or community. We do not control all third-party medical claims. See the Advertising & Affiliate Disclosure.


11. No Warranty Of Clinical Fitness

To the maximum extent permitted by law, and without limiting non-waivable consumer rights in EU/EEA, UK, Australia, Singapore, Hong Kong, and other regions with non-waivable consumer protections, the Services are provided for general information and planning. Optimal does not warrant that:

  • any score, flag, article, or AI output is accurate, complete, or appropriate for you;
  • use of the Services will improve pregnancy outcomes, nutrient status, or lab results;
  • red-flag systems will catch every dangerous situation;
  • targets match your Clinician’s orders or your country’s guidelines.

Additional disclaimers and liability terms appear in the Terms of Service. Where documents conflict on health or safety characterization, this Medical Disclaimer controls.


12. Your Responsibilities

You agree that you will:

  1. Use the Services only as a planning and education aid.
  2. Seek timely professional care for symptoms, screening, and treatment decisions.
  3. Verify supplements, medications, and dietary changes with your Clinician.
  4. Not rely on the AI assistant or community as emergency or clinical services.
  5. Treat scores as no better than the logs with which you provide them.
  6. Read the Privacy Policy regarding health-related data you choose to enter.

13. Contact

Topic Contact
Product support (non-emergency) [email protected]
Privacy [email protected]
Legal [email protected]

Do not email emergencies. Email is not a clinical hotline.

See also Contact & Legal Notices.

Content hash: b22133fbacb2… · Built 2026-10-18

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© 2026 Optimal · Life Begins With You

Optimal Being is operated by Nativity Ltd, trading as Optimal. Registered in England and Wales, company no. 17457413. Registered office: 167-169 Great Portland Street, 5th Floor, London, England, W1W 5PF.